One of the things that I really wanted to achieve with this blog was to push myself outside of my comfort zone when it came to purchasing certain products. I find myself picking up products that I normally wouldnt have paid a second look to normally. Today we have one of those products. I buy Simple Truth products regularly, they are one of the store brands carried by my local Fry's Supermarket (the Arizona permutation of Kroger stores), while I am more familiar with the potato chips and bottled water bearing the Simple Truth logo, I figured it would be worth checking out their beard oil. Will this become a new mainstay on my grocery list? Or would Simple Truth be wise to stick to store brand butter and almond milk? Lets find out...
The label says Red Sandalwood-Vanilla...my nose says something else...there's a hint of something sort of woodsy, but not much (try as I might, I dont pick up any notes of vanilla at all). The scent is fairly neutral, not a whole heck of a lot of anything, which isn't necessarily a bad thing. Longevity is basically non-existant, by the time you work it into your beard, there is no discernable scent whatsoever.
How Does it work?
Viscosity leaves something to be desired, this oil is definitely on the thin/runny side. The ingredients list is as impressive as any, but I get the sense that it's cut heavily with one of the cheaper, more neutral oils, because it just didnt feel extremely moisturizing on my face or nourishing in my beard (in fairness, it does seem to condition a bit, just not as much as I'm used to). This leaves no greasy residue at all, and perhaps the next time I use it, I will try and use a few more drops than I normally do with other oils. I get the sense that this stuff would be good for beards that are naturally softer to begin with. I don't find much shine or overall "finish" in the appearance of my beard after using this, and I definitely recommend following up with a high quality balm or butter to seal in whatever beneficial properties this oil offers.
The bottom line
While this is by no means the best beard oil on the market, when you factor in the fact that you can buy multiple 1.8 oz bottles of this stuff for the cost of a single 1 oz bottle of just about every other beard oil out there, you do have to tip your hat to the value that it presents. If you're on a budget and youre looking for something that will at least provide a very basic level of conditioning, then head over to your nearest Kroger affiliate and pick up a bottle of this stuff, it still boasts a list of natural ingredients, and works a heck of a lot better than no oil at all.
Ingredients: Sweet Almond Oil, Sesame Oil, Sunflower Seed Oil, Jojoba Oil, Grapeseed Oil, Shea Oil, Tocopheryl Acetate Fragrance.
$5.99 at Fry's Supermarkets (Or whatever your local Kroger store is called)