It really does feel as if we are in the midst of a beard-care renniasance, doesn't it? I mean, it seems the concept of beard-care in general has been elevated to all new heights as of late, with the introduction of premium beard care brands, over the past...what? ten, maybe, fifteen??? years...but it seems like within the past couple of years, we've seen this new wave of ultra premium products that eschew the typical, formulaic sandalwood-scented, argan-oil, beeswax, just good enough concoctions, in favor of exotic scent blends that could double as colognes and products that strive to maximize performance beyond just having your beard looking good, but also feeling its absolute best. One of the companies at the forefront of this latest wave of new, elevated beard-care products is Barbu. With a collection of conceptual scents, each telling a unique story, and offering elite levels of performance in all of their products, Barbu has established themselves as an innovative force in the industry. When they announced the newest addition to their permanent rotation, I already knew that it was going to be something special. The Bushman scent has been released before in the form of a limited edition oil that has since become the stuff of legends, but now it's back to stay in butter form...and if their Nightwatch butter (which I use religiously every night before bed) is any indicator, then clearly this is a company that knows how to make a good butter. So let's give this stuff a try and see if it lives up to its pedigree.
At once just what I was expecting from the description, and somehow completely different, this is something of a contradiction in terms of scents. A traditional woody scent that starts off dusty and earthen, but quickly skews off into a new level of dimensionality as sappy green tendrils of camphoraceous fir needles reach into a smoky night sky, wrapping themselves around a nose-smarting vetiver that is packed to the gills with damp, green, rooty character. A flicker of shredded redwood bark adds an unexpected zip, while resinous cedar settles into a warm, sophisticated polished charcoal note reminiscent of hot embers and ash in the bottom of a firepit at daybreak. There isn't a ton of topnote here (or at least nothing that priovides much contrast), just an irresistable vetiver that gradually blends into a rugged outdoorsy note of clean earth and wood. If you're dealing with the above-the-shoulders stress that the day to day grind can put us all through, this scent is just the cure, as the laid back, outdoorsy aura that it creates, is enough to calm frazzled nerves and momentarily connect you with your inner primal outdoorsman, master of the elements, and one with his natural surroundings. Strength is a solid medium plus, and staying power is phenominal, projecting its amazing scent all day long, and leaving a silliage that is sure to turn more than a few heads.
How does it work?
I don't know what kind of sorcery they have working over there at Barbu HQ in Florida, but this butter is on a completely different level. Heavyweight and dense, this stuff melts down easily and works deep into my beard. Absorption is closer to an oil than a butter, leaving no greasiness, or weight to my beard at all, after a quick comb-through. As far as butters go, this stuff provides a fair amount of hold, but more than that, are the ridiculous levels of softness that this product imparts. Providing all-day conditioning that keeps my beard feeling so luxuriously touchable, and silky. Finishing properties are excellent too, imparting a vibrant shine to my beard all day long. Providing intense moisture to my face, and keeping my beard looking and feeling amazing all day after just a single application, the staying power of this product from a performance standpoint is second to none...truly one of Barbu's best efforts to date, and considering this company's track record, that's really saying something.
The bottom line
Never one to flex their muscles without having the substance to back it up, Barbu has single handedly elevated their already lofty status with this new offering. An all around brilliant product that serves to raise standards both in terms of scent and performance. I cannot recommend this stuff highly enough. Fans of Barbu products will be taken aback by how brilliantly they've outdone themselves, and those unfamiliar with other offerings from this brand will find no better introduction to learn what this company is truly capable of.
Ingredients: Organic white Beeswax, Organic Shea Butter, Organic Jojoba, Organic Sweet Almond, Vegan/Non-GMO Kokum Butter, Organic Castor, Organic Coconut oil,Vitamin E and 100% Pure Therapeutic grade essential oils and perfume grade fragrance oil blend.
$18 at barbubeardco.com