So, if you havent been following Beardbrand's latest campaign, you may have missed two new cryptic videos posted to their Twitter account yesterday...This time their Four Vices and Tree Ranger oils seem to be on the recieving end of some destructive treatment, thanks to a firecracker, and some, um, greay paint? cement? cake batter? Either way...at first glance, it looks like these scents may be on their way out too...but others have speculated that this may be something much more innocuous, like a packaging change, or the doing away of specific gold and silver tiers, in favor of just combining everything into one great big collection. There is still no concrete evidence as to whether or not this has any connection to the "6 days" story that Beardbrand posted on their IG a few days back...although I'm pretty sure theyre all part of the same campaign (I guess we'll find out in a few days, right?).
On a sort of unrelated note, this is perhaps one of the most fun campaigns in the history of beard-care...It reminds me of this ad for the Rag & Bone Fall/Winter collection back in 2015...
Keep an eye on Beardbrand's Twitter feed for the latest clues and updates as to what in the heck is going on here...It should be pretty exciting to see what happens next!!!